BJ’s Restaurant & Brewhouse just announced its newest flavor of its popular Pizookie treats, just days after summer began.
The BJ’s Restaurant & Brewhouse Pizookie Pass is here again, and it comes with the newest flavor, Graham Cracker S’mores Pizookie. From June 27, 2024, Pizookie lovers can purchase the much-admired Pizookie pass for only $4.99 every month. Buying this card means that you can order free pizza every day over the next four months, including the new flavor, Graham Cracker S’mores Pizookie.
The Graham Cracker S’mores Pizookie is baked fresh to order and features a Ghirardelli deep dish triple chocolate cookie topped with graham cracker crumbles, gooey toasted marshmallows, two scoops of rich vanilla bean ice cream, and more graham crackers.
Some of BJ’s Restaurant’s Hit News
BJ’s Restaurant and Brewhouse has attracted significant interest in recent years with various projects and adjustments to the dinner offering. Last year, the Pizookie Trio, which offers an assortment of flavors in one serving, became widely popular within the community. This initiative not only pleased their ardent followers but also led to more people coming into the store, which led to increased revenue streams and volume conversions.
BJ’s made headlines in 2023 after launching an advertising campaign known as “Pizookie Party,” in which individuals who bought food worth $20 were treated to a Pizookie for free within a specific period of time. The promotion drew a lot of attention on various social platforms, thereby attracting more people to the restaurant and capturing the youthful target market that BJ is banking on for its expansion plan.
In addition, BJ’s has made some changes to its recipes and cooking techniques to attract more health-conscious customers. It has developed new recipes called “Enlightened Entrees,” which are meant to balance taste and nourishment. The introduction of these products was also marked by the launch of seasonal craft beers, embracing the growing tastes in the food industry sector.
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The Pizookie Pass: A Closer Look at BJ’s Latest Offering
BJ’s Restaurant & Brewhouse has introduced the Graham Cracker S’mores Pizookie as the newest member of its popular Pizookie collection, with the idea of increasing the variety of desserts. The Pizookie Pass is now being offered from June 27, 2024, at a cost of $4.99 monthly so that individuals can enjoy desserts every day for four months.
This delicious dessert has a triple chocolate Ghirardelli cookie base topped with melted marshmallows and sprinkled with graham cracker crumbles. It is then dressed in rich vanilla bean ice cream and some more graham crackers, reminding us of campfire days of the past. The forthcoming dessert presents a real emphasis on a commitment to continue innovation at BJ’s and satisfies the cravings of guests who desire either conventional or novel things by Putnam Shin, who is the Chief Growth and Innovation Officer of BJ.
BJ’s has made a smart move by reintroducing the Pizookie Pass to take advantage of the dessert’s popularity. With this dessert plan operating on a subscription basis, customers are likely to share their experiences with others through various communication platforms, which will increase their sales. When one takes this pass, he or she gets an opportunity to have a free dessert; however, more importantly, it serves as a way of encouraging those who come to BJ’s frequently and regularly.
Right now, BJ’s Restaurant has a wide range of Pizookie flavors that consumers can choose from, and with the latest addition, it will surely gather attention quickly.
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From The Club
BJ’s Restaurant & Brewhouse just announced its newest Pizookie flavor just days after the summer season started, and so far, it’s gathering positive feedback. I personally think that the Graham Cracker S’mores Pizookie is an upgraded version of the popular Peanut Butter S’mores Pizookie, and I hope the taste is better, too! If yes, I’ll make sure I’ll get to taste one for sure. And by the way, if you happen to want a taste of any of the Pizookie flavors at least every day, grab their Pizookie Pass for only $4.99 a month; I’m pretty sure your subscription would be worth it.