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Crumbl’s Latest Delights: Are You Team Beetlejuice or Banana?

Andrea Hawkins 5 min read
Crumbl's Latest Delights Featuring Beetlejuice and Banana Bread
Image via Snackolator

Crumbl fans, your week just got better with a new flavorful lineup featuring irresistible cakes and returning cookie favorites!

Crumbl has some of the most inventive creations out there and every week is a new exciting experience with this brand. This week, Crumbl unveils new products you wouldn’t want to miss: The Beetlejuice Afterlife Cake and Banana Bread. Four fan-favorites are also included in the lineup to excite lovers of classic cookie flavors.

@crumbl

👻 THE AFTERLIFE CAKE (NEW) | 🍌 BANANA BREAD (NEW) | 🍓 STRAWBERRY SHORTCAKE COOKIE | 🎡 CHURRO | 🍫 TRIPLE CHOCOLATE CHIP | 🍪 SEMI- SWEET CHOCOLATE CHUNK #Crumbl Inspired by #Beetlejuice #Beetlejuice only in theaters on September 6. Available September 2–7 while supplies last. @BeetlejuiceMovie @WBPictures It may be Mini Mondays™ tomorrow… but Minis are now available all week long! 🗣️ Available only in select products while supplies last. ✨

♬ original sound – Crumbl

Fans of chocolatey goodness honestly need The Beetlejuice Afterlife Cake. It’s a dark chocolate double-layered cake finished with cream cheese in a mix of dark chocolate and vanilla flavors. Meanwhile, the Banana Bread is a light and fluffy loaf with cinnamon streusel and brown sugar on top. The latter comes with a small upcharge.

Every week, Crumbl brings balance to its lineup by bringing back fan-favorites. Here are the cookie flavors making a comeback this week:

  • Triple Chocolate Chip: With this cookie flavor, you can enjoy rich chocolate in various forms. It features semi-sweet chocolate chunks blended with white chocolate and milk choco chips.
  • Churro: This classic cookie gets its warm and cozy flavors from the cinnamon-flavored buttercream and sugar.
  • Strawberry Shortcake Cookie: Best for fans of cake-like desserts, this refreshing treat has whipped cream on top, homemade strawberry jam, and fresh strawberries.
  • Semi-Sweet Chocolate Chunk: Classic but make it better. This cookie is loaded with semi-sweet chocolate pieces; a hint of sea salt adds more depth to its overall flavor.

Anything new in this lineup is worth considering. Which flavors are you excited to try?

Exploring Crumbl’s Creative Cookie Offerings

Crumbl always goes above and beyond in terms of inventiveness. Their new offerings—Beetlejuice Afterlife Cake and Banana Bread—showcases their creativity in baking. The attention to detail proves that they don’t settle for less. I love how the Beetlejuice theme adds a twist to its lineup and creates social media buzz around the movie.

Meanwhile, the return of classic favorites ensures customers are satisfied. Crumbl’s Churro cookie is still popular, with its warm cinnamon filling. The Strawberry Shortcake cookie also brings some kind of freshness that appeals to customers. Crumbl has indeed established itself as a community of cookie lovers. Whether you’re going for the classics or trying the new offerings like the Banana Bread, the brand promises a delightful experience that will keep you hooked week after week.

@crumbl

A moist, fluffy pumpkin square marbled with brown sugar cinnamon butter, smothered with a light vanilla cream cheese frosting, and topped with a sprinkle of warm spice. Send this to a pumpkin lover who needs to try it. 🌻🍁 #Crumbl

♬ original sound – Crumbl

Recently, Crumbl has also captured the excitement of its loyal and new customers with its non-cookie releases:

  • Pumpkin Square: A moist and fluffy marble cake that features brown sugar cinnamon butter and vanilla cream cheese frosting. It’s the perfect non-cookie treat to transition into the fall season!
  • German Chocolate Cake: This treat has come a long way after being a test item back in June. It’s a two-layer moist chocolate cake with creamy coconut-pecan topping and rich chocolate cream cheese. It truly deserved that nationwide rollout.
  • Toffee Cake: A incredible delight that was also released last June, this caramel-rich chocolate cake is topped with whipped cream and chopped toffee pieces.

RELATED: The Delicious Crumbl Molten Lava Cake Recipe

What’s Buzzin’ Around Crumbl?

@crumbl

Got what you can’t resist… Olivia Rodrigo’s GUTS Cookie—available at ALL Crumbl locations this week only!! 💜✨ I don’t think I’m going to try it though… (the biggest lie I ever said) #Crumbl

♬ original sound – Crumbl

Crumbl has always been known for its unique menu items and marketing strategies. Among the brand’s memorable moments include the release of flavors inspired by pop culture, such as the Beetlejuice treats and the Olivia Rodrigo’s GUTS Cookie. The Beetlejuice Afterlife Cake has stirred more interest in the Beetlejuice movie. Meanwhile, the GUTS album-inspired cookie captured the attention of music fans, especially Livies.

Crumbl’s pricing strategy also made waves, particularly its “Cookie of the Day” offering. This makes cookie indulgence cost-effective for customers. Promo deals during holidays and local events were also a hit. Crumbl fans can find more information on new offerings via the brand’s website, social media channels, and food blogs.

Even before the successful release of Beetlejuice treats, Crumbl is already a hitmaker. In fact, a “Food Insider” article written in 2022 highlighted the brand’s ability to generate lots of traffic by featuring new cookie flavors every week. Media outlets like “Food & Wine” said that their lineup encourages people to return and explore something new. Once again, this proves that there’s no boring week with Crumbl.

RELATED: Gluten-Free Fans Cheer for New Chips Ahoy! Cookies

From The Club

Crumbl lives up to its promise of delivering unique and trendy flavors, and I’m looking forward to trying The Beetlejuice Afterlife Cake! It’s release isn’t just living proof of their creativity. It also positions the brand as a marketing genius. I also love Crumbl for bringing back some of my favorites, the Churro cookie and Semi-Sweet Chocolate Chunk. It’s very mindful of them to include flavors that represent the fall season and feature a good balance of sweetness.

Special thanks to @snackolator for the image and tip!