60 years ago in a Wisconsin bar, Tombstone Pizza was born. And today, they’re launching a brand new product called the Tombstone Tavern-Style Pizza. This pizza is a literal nod to its origins in a tavern. It looks like it’s designed to be a hit for both late-night snacks and casual home dinners.
The new Tavern-Style Pizza comes in two varieties:
- The Primo: This pizza is topped with pepperoni, sausage, banana peppers, red onion, a spicy tomato sauce, and delicious melted mozzarella cheese all on top of a thin, crispy crust.
- Let’s Meat Up: As you can tell from its clever name, this pizza is filled with tons of meat. Featuring lots of pepperoni, pork belly crumble, spicy tomato sauce, and a mix of cheddar plus mozzarella cheese on the same thin and crispy crust as The Primo, this pizza is made for meat lovers.
The Primo and the Let’s Meat Up Tavern Pizzas will be releasing at some Tombstone stores this month and will be available nationwide starting in July 2024. Each pizza is being sold for $6.99.
The Humble Beginnings of a Pizza Giant
Tombstone Pizza has a history as unique as its name. We can trace its beginning all the way back in 1962 in the small town of Medford, Wisconsin. Two brothers, Pep and Ron Simek, owned a local bar called the Tombstone Tap. They wanted to offer their customers something different to eat, so they started making pizzas in a small kitchen behind the bar. The pizzas were an instant hit with the locals, and soon the Simek brothers were selling more pizzas!
As the popularity of their pizzas grew, the brothers realized they had something special. They decided to start freezing their pizzas so people could enjoy them at home. And thus, Tombstone Pizza was born! From its humble beginnings in a Wisconsin bar, Tombstone has become one of the most popular frozen pizza brands in the United States.

A History of Viral Moments
Tombstone Pizza has had its share of viral moments over the years. One of the most notable was their “Pizza is Always the Answer” campaign, which featured humorous commercials that resonated with audiences. The campaign’s success solidified Tombstone’s position as a brand that understands its customers and knows how to connect with them in a fun and engaging way.
From The Club
Tombstone Pizza is delicious. There’s no doubt about it. Some people may not like frozen pizzas in general because they’re made from cheaper ingredients. Those people have probably never tried Tombstone’s line of frozen pizzas. With a good set of options, their pizza works really well as a comfort food for when you’re at home. Both The Primo and Let’s Meat Up (love the name by the way) look like they’re gonna be bangers. Pizza time at home will never be the same!