National Sugar Cookie Day is celebrated every year at July 9, 2024. This year, the food holiday falls on a Tuesday, and while only few fast food brands are offering sugar cookies, one particular fsat food chain is treating customers to a sweet deal for this sweet celebration.
On Tuesday, July 9, 2024, Potbelly celebrates National Sugar Cookie Day by offering Potbelly Perks Members an exclusive. Buy One, Get-One (BOGO) deal on cookies. For every purchase of a Sugar Cookie, members can get another cookie for free. But the sweetness doesn’t stop there, the offer includes the classic Sugar Cookie and other cookie options like the Oatmeal Chocolate Chip Cookie, Chocolate Brownie Cookies, and a limited-time Blueberry Muffin Cookie.

To avail of this one-day-only deal, Rewards Members had to make a purchase either on Potbelly’s website, via the Potbelly app, or in-store using a scan at checkout. New users who downloaded the Potbelly app and signed up for the Potbelly Perks reward program can also bring home a free Original size sandwich after their first purchase of $5 or more.
Potbelly Corporation carries a neighborhood sandwich shop concept and has been serving customers for over 40 years with their warm, toasty sandwiches, signature salads, and hand-scooped ice cream shakes. They commit to a promise of a “Fresh, Fast & Friendly” customer service that reflects their local neighborhoods. Founded in Chicago in 1977, Potbelly now operates over 340 company-owned shops throughout the United States, with franchisees managing an additional 80 shops nationwide.
For more information on Potbelly’s menu items, deals, and limited-time releases, visit their website or download the Potbelly app.
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Recent Cookie Favorites at Potbelly
Potbelly may be home to tasty and toasted sandwiches, but no one can deny that their cookies taste equally delicious. With fans showing their love for Potbelly’s cookies, the brand returns this by regularly releasing new cookie flavors.
Just this year alone, Potbelly has released not one, but three new and limited edition cookies that fans have eagerly supported and bought. Let’s revisit each cookie release below:
Dulce De Leche Cookie (April 2024)
Last fall, Potbelly introduced the Dulce De Leche Cookie, freshly made in-store daily and baked with the rich taste of dulce de leche caramel. It was a perfect match for the Cinnamon churro Shake, which blends cinnamon and vanilla flavors with the classic churro essence. Made with premium ice cream and cold milk, the shake comes with a signature shortbread cookie on the straw.

Cherry Delight Cookie (May 2024)
Potbelly recently added a new sweet treat to its cookie selection with the release of the Cherry Delight Cookie. The freshly baked cookie, filled with cherry flavor, was made available for a limited time only through the Potbelly App, potbelly.com, or a third-party delivery app.

Blueberry Muffin Cookie
Potbelly offers the limited-time Blueberry Muffin Cookie that comes with real blueberries baked into a soft muffin base, perfect for any time of the day, even during a midnight snack. Plus, Potbelly is offering Perks Members a free cookie with a purchase of a Blueberry Muffin Cookie. Perks Members can enjoy this deal by ordering on Potbelly’.com’s official website, through the Potbelly app, or in-shop by scanning their membership.

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From The Club
Happy National Sugar Cookie Day! While this food holiday is not widely celebrated, I’m still eagerly excited to spend Tuesday with Potbelly’s BOGO deal on Sugar Cookies, letting me share a cookie with my nephew at home. We both love classic cookies so Potbelly’s Sugar cookie is right up on our alley. We’re a fan of how Potbelly is not making each flavor complicated. Instead, they are baking cookies with key ingredients like blueberry, cherries, dulce de leche caramel, and peanuts mixed in. Maybe that’s why a lot of cookie fans have a liking and preference on Potbelly’s freshly baked cookies, they are made simple yet full of flavor.