In a fun new collaboration, Baskin-Robbins teams up with Paramount Pictures for their new film, “IF,” to bring exclusive treats. They’ve introduced delicious new ice cream flavors like:
- Blue’s Boardwalk Bash: This flavor mixes blue raspberry ice cream with bits of crunchy OREO cookies and swirls of cotton candy.
- Blossom’s Berry Twirl: A combination of strawberry and sweet cream ice creams, this one is made even more fun with colorful rainbow sprinkles and pink sugar cookie dough flowers.
You can enjoy these new treats in different ways:
- You can try their special “Creature Creations“, which comes in a unique cup with a white chocolate topper inspired by characters from the movie.
- Or you can choose the “What IF? Sundae” that includes confetti cake, Blossom’s Berry Twirl ice cream, strawberry toppings, rainbow sprinkles, whipped cream, and a cherry on top.
For a bit of interaction, Baskin-Robbins is also launching an Imagination Station, available online. Fans can create their “IF” drawing and watch it turn into a unique picture. Plus, upon joining, you can even get a sweet deal: buy one scoop and get the second one for half-off.
Looking for more fun? Mark your calendars for May 18th as Baskin-Robbins is setting up a Coney Island-inspired Treat Your Imagination 4D Photo Booth. It’s a pop-up experience at the Santa Monica Pier in Los Angeles, running from 1 to 7 p.m. PST, where guests can try the limited-time flavors, have fun in the photo booth, and get a chance to win free ice cream for a year.
These special IF-inspired treats will be available at Baskin-Robbins shops across the country starting May 1st. You can get them in-store, online, or through the Baskin-Robbins app while supplies last.
Dive into a World of Ice Cream Imagination
Baskin-Robbins, in an impressive move, has partnered with Paramount Pictures and the upcoming movie “IF,” to bring fans a unique blend of cinema and ice cream. This partnership is about more than just creating new flavors—it’s about providing a total imaginative experience.
The new flavors—Blue’s Boardwalk Bash and Blossom’s Berry Twirl—are more than just ice cream; they’re an adventure for your taste buds. Blue’s Boardwalk Bash combines the zing of blue raspberry with the much-loved crunchiness of OREO cookies, rounded off with a swirl of cotton candy to invoke the whimsy of a boardwalk adventure. Blossom’s Berry Twirl is like a dance of flavors, with strawberry ice cream intertwining with sweet cream, jazzed up with rainbow sprinkles and charming pink sugar cookie dough flowers.
But Baskin-Robbins doesn’t stop there. Their new Creature Creations are not just a treat for the tongue, but also a feast for the eyes with the whimsical white chocolate toppers. For those who love a good sundae, the What IF? Sundae piles on confetti cake, ice cream, and all the toppings for an indulgent treat.
The imaginative journey extends beyond the menu. At the Imagination Station, art meets ice cream. Fans can share their creativity for a chance to turn it into a unique picture and even score a sweet deal on ice cream. It’s interactive and engaging, which is what today’s customers – especially the younger crowd – love.
Mark the date, May 18th, for even more excitement with a Coney Island twist at Santa Monica Pier. It’s not just about tasting ice cream but creating memories that last much longer than the last spoonful. From the 4D photo booth experience to the possibility of winning free ice cream for a year, it’s clear Baskin-Robbins wants to create lasting impressions.
These unique treats will be available nationwide beginning today, May 1st, and you can enjoy them in-store, online, or via the Baskin-Robbins app. Events like these celebrate new flavors and the joy and creativity that Baskin-Robbins has always been about.
From The Club
I love how Baskin-Robbins stays true to spoiling us—satisfying our sweet tooths while bringing smiles to our faces. I didn’t know about the film “IF,” but now I’m excited to watch it because of Baskin-Robbins’ new ice cream flavors. I’ll be keeping tabs on their new flavors, especially Blue’s Boardwalk Bash, as I’m more into blue raspberries than strawberries. Now, we’ve got something to look forward to, both in cinemas and in Baskin-Robbins.
Special thanks to @markie_devo