Tucked away in the heart of Itasca, Texas, the Olde Towne Country Store is a hidden gem that locals and road-trippers absolutely love. Located at 102 W Main St, this charming small-town shop has earned a near-perfect 4.9-star rating from nearly 500 happy customers.
From freshly baked goods to handmade sandwiches and unique pantry finds, there is something here for everyone. If you have never made the short detour off I-35E between Fort Worth and Waco, now is the perfect time to plan your visit.
Freshly Baked Artisan Bread
There is something almost magical about bread that is so fresh you can eat it straight out of the bag. At Olde Towne Country Store, the artisan bread is exactly that kind of experience.
Customers rave about it, and once you taste a slice, you will completely understand why.
One fan favorite is the jalapeno cheese bread, which has its own loyal following among repeat visitors. The flavors are bold, the texture is soft inside with a perfect crust, and each loaf feels like it was made with real care.
You can smell it the moment you walk through the door.
Whether you grab a loaf to take home or use it as the base for one of their famous sandwiches, this bread is a must-buy. Stock up, because it tends to disappear fast on busy days.
Fried Pies Worth Every Bite
Few things in life hit as perfectly as a warm, flaky fried pie from a place that actually knows what they are doing. Olde Towne Country Store has mastered this classic Southern treat, and the proof is in the loyal customers who buy them by the handful.
One reviewer admitted to buying eight in a single visit — and who could blame them?
These hand-held pastries come in various flavors and are made the old-fashioned way, giving them that homemade quality you just cannot fake. They are crispy on the outside, soft and filled with goodness on the inside.
The chocolate hand pie, found in the back cooler, comes especially highly recommended by regulars.
Fried pies travel well, making them a fantastic road-trip snack. Grab a few extras for the drive home — you will be glad you did.
Handmade Sandwiches from the Deli
Forget fast food — the sandwiches at Olde Towne Country Store are in a completely different league. Customers consistently call them the best sandwiches they have had in years, and the portions are seriously generous.
A 6-inch sub here is reportedly much larger than what you would get at a typical chain sandwich shop.
You place your order by filling out a sheet listing your choices, and the staff gets to work right away. The meat selection is impressive, ranging from Lebanon bologna to German bologna, ham, and plenty more.
Every sandwich is made fresh to order, so you know exactly what you are getting.
Options include wraps, sandwiches, and 6- or 12-inch subs, giving you plenty of flexibility. The chicken salad sandwich has also earned serious praise from visitors.
Come hungry, because these portions are no joke.
Homemade Jams and Jellies
Rows of colorful jars filled with homemade jams and jellies are one of the first things that catch your eye inside Olde Towne Country Store. The selection is huge, and the flavors go well beyond what you would find at a regular grocery store.
Reviewers consistently mention the jams as one of the highlights of shopping here.
Made with real fruit and old-fashioned recipes, these spreads have that rich, full flavor that store-bought versions simply cannot match. Pair them with the store’s freshly baked artisan bread and you have got yourself a combination that feels like a warm hug on a cold morning.
They also make fantastic gifts for friends and family back home. Pick up a few different flavors so you can sample them all.
Once you taste the difference, you may never go back to regular supermarket jelly again.
Unique Craft Sodas and Dublin Drinks
Shopping at Olde Towne Country Store is not just about the food — it is also about discovering drinks you have never seen before. The store stocks a fun selection of craft sodas that make the browsing experience feel like a treasure hunt.
One reviewer was thrilled to spot Dublin sodas tucked into the cooler, which was a genuine surprise.
Dublin sodas are a beloved Texas classic, made with pure cane sugar instead of high-fructose corn syrup. They have a cleaner, crisper taste that fans swear by.
Pairing one with a fresh sandwich or a fried pie makes for a seriously satisfying lunch combo.
Beyond Dublin, the store carries other hard-to-find craft beverages that add to the old-timey charm of the whole experience. Peach Joe Tea has also been mentioned as a customer favorite.
Keep an eye on the coolers — you never know what you will discover.
Fresh Pies and Half-Size Dessert Options
Resisting the fresh pies at Olde Towne Country Store takes serious willpower — just ask the reviewer who said it took everything they had not to buy one. These are not pre-packaged, mass-produced desserts.
They are the real deal, baked by hand and displayed in all their golden, flaky glory.
For those trying to show a little restraint, the store thoughtfully offers smaller half-size pies that are roughly half the size of a standard pie. It is a clever option that lets you enjoy a treat without committing to a full dessert.
Still, no judgment if you end up grabbing the full size — these pies earn it.
Flavors vary, so what you find on any given day might be a pleasant surprise. Visiting on a weekday gives you the best shot at catching the widest selection before they sell out.
Handmade Candy and Sweet Treats
Walking through Olde Towne Country Store feels a little like stepping back in time, especially when you reach the candy and sweet treats section. Handmade candies line the shelves in a way that brings out the inner kid in just about everyone.
Multiple reviewers mention the sweets as one of the standout reasons to visit.
From gummy bears to other nostalgic confections, the selection feels curated and special rather than generic. Wild cherry gummy bears, for example, showed up on one shopper’s receipt alongside a very full bag of other goodies.
The candy here pairs perfectly with the store’s overall old-fashioned, Amish-inspired atmosphere.
Whether you are grabbing a treat for yourself or picking up something sweet for kids back home, the candy selection at this store is a genuinely fun part of the visit. Budget a little extra time — and a little extra cash — for this aisle.
Herbs, Spices, and Hard-to-Find Ingredients
Home cooks and baking enthusiasts are going to feel like they hit the jackpot in this section of the store. Olde Towne Country Store stocks a wide variety of herbs, spices, grains, and specialty ingredients that are genuinely hard to track down at a standard grocery store.
One reviewer specifically called out the herbs and spices as a personal highlight of their visit.
Golden flaxseed, whole wheat fig bars, and other wholesome staples have shown up on customer shopping lists, showing just how diverse the pantry selection really is. If you love experimenting in the kitchen, browsing these shelves could spark some serious inspiration.
The Amish-influenced inventory gives the store a distinctive character that sets it apart from anything else in the region.
Stock up on ingredients you have been struggling to find elsewhere. Chances are good that Olde Towne Country Store has exactly what you have been looking for.
Local Honey and Natural Products
Local honey is one of those products that feels simple but carries a lot of meaning — it supports nearby beekeepers, tastes far better than commercial brands, and even has potential wellness benefits. At Olde Towne Country Store, local honey is part of a broader lineup of natural and locally sourced products that give the store its authentic, community-rooted feel.
Shoppers who care about where their food comes from will appreciate the thoughtfulness behind the store’s inventory. From honey to other organic and natural items, the store blends wholesome selections with that classic country store charm.
One reviewer specifically mentioned loving the jelly and the quality of the organic items available.
Picking up a jar of local honey is an easy way to bring a little piece of Itasca home with you. It also makes a thoughtful, affordable gift that people genuinely appreciate receiving.
Amish Roll Butter and Specialty Dairy
Amish roll butter is one of those items that sounds simple until you actually taste it — and then you wonder how you ever settled for anything less. Rich, creamy, and made with traditional methods, this butter has a depth of flavor that elevates everything from toast to baked goods to pan-fried dishes.
Olde Towne Country Store carries it, and customers are big fans.
Spotted on a real customer’s receipt alongside other specialty finds, Amish roll butter fits perfectly into the store’s overall philosophy of stocking quality, hard-to-find products. It is the kind of item that turns a regular shopping trip into something a little more memorable and exciting.
Spread it on a thick slice of the store’s jalapeno cheese bread and you have got a combination that is almost unfairly good. Pick up a roll on your next visit — it is a small indulgence that makes a big difference.
Savory Snacks and Pork Rinds
Not every great find at Olde Towne Country Store is a baked good or a deli creation — the savory snack selection deserves its own moment in the spotlight. Pork rinds, chips, and other munchable treats fill the shelves with the kind of variety that makes you want to grab one of everything.
One satisfied shopper listed a large bag of pork rinds as part of a very full three-bag haul.
The snack section has that satisfying mix of familiar favorites and unexpected discoveries that keeps browsing fun. Whether you are fueling up for a road trip or just looking for something crunchy to enjoy with your craft soda, there is plenty here to choose from.
The quality tends to run higher than what you would grab at a gas station.
Snack shopping at this store is genuinely enjoyable. Give yourself a few extra minutes to explore the shelves before heading to checkout.
Canned Goods and Pantry Staples
Beyond the baked goods and deli counter, Olde Towne Country Store functions as a genuinely useful grocery stop for the surrounding community. The shelves are stocked with canned foods, sauces, and pantry staples that cover a wide range of everyday cooking needs.
One reviewer even joked that the store was so well-stocked, they wished it had shopping carts.
The selection leans toward quality and uniqueness, with many items you simply would not find at a big-box supermarket. Locally made sauces and preserves sit alongside more traditional pantry items, creating a mix that feels both practical and exciting.
It is the kind of store where you come in for one thing and leave with a full bag of discoveries.
Families passing through on a road trip might find this a handy spot to restock on a few essentials. The prices are fair, and the quality is consistently praised by shoppers.
Warm Community Atmosphere and Friendly Staff
Sometimes the thing that makes a place truly special has nothing to do with the products on the shelves. At Olde Towne Country Store, the warm, welcoming atmosphere created by the staff is something reviewers mention again and again.
Words like friendly, efficient, and wonderful show up in review after review, painting a clear picture of a place that genuinely values its customers.
Walking in feels like being welcomed into someone’s home rather than a commercial shop. The staff are knowledgeable, helpful, and quick with a smile, which makes the whole experience feel relaxed and enjoyable.
Even during busy hours when the tables fill up, the energy stays positive and unhurried.
That kind of hospitality is rare and worth celebrating. It is a big reason why so many visitors make Olde Towne Country Store a regular stop rather than a one-time curiosity.
Good food and good people — that combination is hard to beat.
How to Find Us
Finding a hidden gem like Olde Towne Country Store is half the adventure. Located in the heart of small-town Texas, the store sits right along a main road that is easy to spot once you know what to look for.
Keep an eye out for the charming wooden signage and classic storefront that practically invites you to stop.
You can search for Olde Towne Country Store online to pull up directions and hours before heading out. Many visitors recommend calling ahead, especially on weekends, since the baked goods tend to sell out early.
Trust us, planning your visit is absolutely worth it.
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