Some desserts pull people off the highway and into a downtown they never planned to visit. In one quiet Mississippi town, a bakery counter has earned that kind of loyalty, with a chocolate pie topped by meringue stacked sky-high and made completely from scratch.
Southern grandmothers shop here, out-of-state families order shipments across the country, and first-timers walk out with more boxes than they meant to buy. What started as a small storefront has become a stop worth the drive.
Keep reading to learn where it is, what makes the pies special, when to visit for the best selection, and the little details that turn a quick errand into a treat you plan around. The address, the hours, and the tips are all here.
A Downtown Sweet Stop With a Real Address
Right in the heart of downtown, Sugaree’s Bakery sits at 110 W Bankhead St in New Albany, Mississippi. The location puts it within easy walking distance of the small-town center, which makes a bakery run feel like a proper outing.
The shop leans into a traditional bakery setup. A counter greets you, and a center display holds samples so you can get a feel for what is on offer that day.
There is no seating inside, so this is a grab-and-go kind of place rather than a sit-down cafe. That layout keeps the focus squarely on the boxes you carry out the door.
Its downtown address also means parking and nearby buildings are close at hand. If you need a restroom, city hall sits just across the street, since the bakery does not offer a public one.
With a 4.8-star average across roughly 190 reviews, the little storefront has built a big reputation. For a shop this size, that kind of steady praise says plenty about what happens behind the counter.
The Pie That Draws the Crowds
The headliner here is the chocolate pie, and the meringue is the star of the show. Regulars describe it as piled high and balanced just right, not too sweet and not too flat.
Everything is made from scratch, which is the whole point of seeking this place out. That hands-on approach is why people talk about the pies again and again.
Timing helps if the chocolate pie is your goal. Longtime fans suggest coming on a Friday to catch it, so plan your trip around that day if you can.
Pies show up often in the conversation around this bakery, with chocolate pie earning its own repeated mentions. That steady attention keeps the case moving and the pie hard to keep in stock.
Beyond the flavor, the from-scratch method is what turns a simple slice into a reason to drive across town. It is the kind of dessert that makes newcomers into repeat customers.
How a Small Shop Won Over the South
Word of mouth built this bakery’s name long before anyone drove in. Its reputation now stretches well past New Albany and into other states.
The venue itself is small, but that has never held it back. Regulars point to an artistic, creative look inside that gives the shop personality without any fuss.
What sells the place is consistency. People who try one item tend to come back for the rest of the case, then tell their families about it.
The loyalty runs deep enough that folks who grew up on these desserts keep the tradition alive across generations. Grandparents, parents, and kids all end up part of the story.
Small-town charm and steady quality make a powerful pair. That mix is exactly why a modest storefront keeps pulling in fans from far beyond its own zip code.
Cakes That Southern Grandmothers Approve
Seeing a few southern grandmothers picking out their selections is a good sign, and that scene plays out here. Bakers who can win that crowd are doing something right.
Caramel cake gets called a traditional favorite done just right, with a soft sponge wrapped in a creamy, buttery finish. It is the sort of slice people say takes them back to simpler days.
Coconut cake and strawberry cake also earn steady love, showing up over and over in the shop’s most talked-about items. Red velvet joins the lineup too, though a few folks feel the cake itself could catch up to its icing.
Italian creme cake and white cake round out the layer-cake choices for people who want variety. There is a flavor here for nearly every celebration.
Moist texture comes up again and again as a selling point. That reliable crumb is a big part of why the cake case gets such glowing attention.
Cupcakes for People Who Do Not Like Cupcakes
Even self-described cupcake skeptics have changed their minds here. The little cakes have a way of turning doubters into fans.
The chocolate cupcake frosting draws special praise for being smooth and fudge-like without feeling heavy. A cold glass of milk alongside it gets described as just about perfect.
Flavors run wide, from red velvet to Italian cream to a hostess-style option. That range keeps the display interesting from one visit to the next.
Cupcakes are one of the most-mentioned treats in the whole shop, which says a lot in a case full of cakes and pies. They clearly punch above their size.
For a quick treat that does not require slicing a whole cake, these single servings hit the mark. They make it easy to sample a little of the bakery’s magic.
Beyond Cake and Pie
The lineup stretches far past the obvious cakes and pies. Once you get past the headliners, a second layer of treats opens up.
Brownies, pralines, and lemon squares fill out the case for people who want something smaller. Tea cakes and tarts also make appearances for those chasing variety.
Pound cake earns its own following, including a cream cheese pound cake that fans plan to order again. Wedding cookies round out the more delicate options.
There are even savory surprises. Sausage pinwheels have their own admirers who come back specifically for them.
With prices sitting in the one-to-ten-dollar range, sampling several items does not require much planning. That easy price point makes it simple to build a mixed box and try a little of everything.
Gluten-Free Finds Worth Asking About
Not everyone can eat wheat, and this bakery keeps that in mind. Gluten-free options show up here more often than you might expect from a small shop.
A gluten-free macaroon has left a strong impression on people who need to avoid gluten. There is also a gluten-free peanut butter cookie for cookie lovers with the same needs.
Availability can vary, with these choices appearing on some days more than others. It is smart to ask at the counter about what is in stock during your visit.
Having these picks means more people can join in the fun instead of watching from the sidelines. That thoughtfulness widens the shop’s appeal.
For anyone managing a gluten-free diet, this spot is worth a stop just to see what is available. A quick question at the counter can turn up a happy surprise.
They Ship Their Cakes Across the Country
Moving away no longer means giving up your favorite cake. This bakery ships, and that news has thrilled plenty of former locals.
Orders have traveled to Texas, Florida, and beyond, arriving on the exact date customers selected. That reliability turns a long-distance craving into a solved problem.
Packages arrive in good shape, which matters when a cake has to survive a cross-country trip. Careful packing is part of why the shipments earn such praise.
The service has even played a role in weddings. One order of strawberry cakes made it to a Florida celebration in perfect condition.
Frozen cake fans will be glad to know the shop leans into that too. Shipping plus freezer-friendly options means the treats can reach nearly any table in the country.
The Freezer Case Secret
Tucked into the shop is a freezer that regulars love. It holds frozen whole and half cakes and pies ready to take home.
Buying frozen lets you stock up for a later date instead of racing to eat everything fresh. Some fans swear that eating the cake frozen is the best way to enjoy it.
Half cakes are a handy option when a whole one is more than you need. Grabbing two half cakes also lets you mix flavors for a single gathering.
The shop has written birthday messages on cakes for customers, turning a freezer pickup into a party-ready dessert. Small touches like that add real value.
Cheesecake has surfaced in the freezer case too, delighting shoppers who spot it. The freezer is quietly one of the smartest reasons to plan ahead here.
Friendly Faces and Handy Suggestions
A warm welcome is part of the draw at this counter. Staff often get called sweet, helpful, and quick with suggestions.
First-timers appreciate the guidance, since a case this full can be tough to navigate. A little advice goes a long way when you are staring at dozens of options.
The friendly environment shows up again and again as something people remember. It helps newcomers feel at ease from the moment they walk in.
Not every visit is identical, and a rare off day has been mentioned, but the overall tone stays welcoming. Most people leave feeling looked after.
Careful packaging is another quiet service win. The team wraps desserts well so they travel home in good shape, which rounds out the experience nicely.
Monthly Cooking Classes for the Curious
Baking here is not only about buying finished treats. On the last Sunday of the month, the shop hosts a cooking class for people who want to learn.
Past sessions have covered hands-on skills like pizza, pasta, and gnocchi. That kind of variety keeps the classes fun and a little unexpected for a bakery.
Wrapping up a class with a bakery purchase makes for a full afternoon. You get to learn something new and still walk out with a box of goodies.
Group experiences like this add another reason to plan a trip around a specific date. It is more than an errand when a class is involved.
For anyone who enjoys getting their hands in the flour, the monthly session offers a memorable twist. It turns a simple sweet stop into a real activity.
Hours, Prices, and Planning Your Visit
Timing your trip matters at this shop. Doors open Tuesday through Saturday from 10 AM to 5 PM, and the bakery is closed Sunday and Monday.
Remember that Fridays are the tip for catching the chocolate pie. If that is your target, build your week around it.
Prices fall in the friendly one-to-ten-dollar range, so a mixed box will not require deep pockets. Fans note it is not the cheapest around, but the quality makes the cost feel worth it.
The shop is grab-and-go with no seating and no public restroom, so plan accordingly. City hall across the street or a nearby restaurant can cover that need.
You can reach the bakery at 866-784-2733 or browse online at sugarees.com to check details before you go. A quick call helps confirm what is fresh that day.
With a 4.8-star average and a downtown home at 110 W Bankhead St, this small-town spot rewards the effort of showing up. Come hungry, plan for Friday, and leave room in the car for extra boxes.
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