Calling all Y2K girlies out there, it’s time to drop by Sonic with your hot pink convertible as they’re about to take you back to the 2000s, where Paris Hilton and Nicole Richie ruled! Yup, these it girls walked so a new wave of social media influencers can run.
We all know that Sonic doesn’t play with various drinks on their menu, but they want to be more iconic than ever. Sonic collaborated with two pop culture icons, Paris Hilton and Nicole Richie, to produce a fresh new drink at their locations. The collaboration will also promote Hilton and Richie’s new show. These two stars will bring their own personal touch to Sonic’s signature drinks, plus an iconic ad campaign that pays homage to their history with the brand.
If you’re one of the Hilton-Richie fans, then you may have remembered that the girls worked at Sonic for their show reality television series, Simple Life. Now, you can get the following Sonic Iconic drinks that were created by these two stars:

- The Nicole – Features sleek and berry sweet flavors made from Dr. Pepper, sweet cream, vanilla flavoring, and real strawberries. This drink is topped with whipped topping and more real strawberries. It’s the perfect pair for any SONIC burger.
- The Paris – Features a fruity and fun drink that is said to slay all day. In this drink, you can taste the refreshing crisp of Sprite along with dragon fruit flavor, real lemon, and lime fruits. The drink is topped with whipped cream plus NERDS candy.
Don’t miss the chance to taste the sips created by the iconic duo of Paris Hilton and Nicole Richie. The Sonic Iconic drinks are available now for a limited time only at Sonic locations nationwide.
The Birth of The Paris and Nicole Beverages
Now, let’s drive at Hilton and Richie’s creative process in creating the drinks. In the accompanying campaign, the girls visit a Sonic to order their custom drinks, and they realize that the drinks need a name. While drinking, they had a hilarious brainstorming session as Hilton and Richie attempted to create an iconic name for the drinks. This was until they realized that there was nothing more iconic than Paris and Nicole, which they settled in.
Hilton reminisced about the day she had her first job at Sonic, saying that she and Richie had “ a long history” with the brand. Richie added that they had a blast partnering up with SONIC and bringing the drinks that reflect their personalities to life. When they thought of what was truly iconic, it was clear that it was Paris and Nicole.
Ryan Dickerson, Chief Marketing Officer of Sonic, was excited to collaborate with Hilton and Richie. They were happy that they were able to offer a fun and memorable experience to them. Dickerson added that it was a no-brainer that they selected the girls to bring the iconic drink to life as they have been a part of pop culture and Sonic’s history, making them true SONIC fans.
Pop culture enthusiasts, expect the ad campaign featuring Hilton and Richie to air across multiple platforms like streaming, social media, and digital channels. The high-energy vibe will bring back nostalgic memories of when Hilton and Richie first entered Sonic back in 2003, but of course, with a fresh and modern twist through sips.
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What’s in Sonic’s Winter Menu?
Winter is officially calling us, which means that we’re getting our favorite seasonal treats back on the menu! One of the chains unveiling their nationwide winter offerings is Sonic, featuring a variety of winter snacks up for grabs. Whether you’re looking for an on-the-go meal or you’re craving for a midnight snack, Sonic has got sandwiches and sweets just for you!
If you’re up for a winter good time, then read along and select your pick!

Double Sonic Queso Smasher
What’s a seasonal menu without Sonic’s Smasher burgers? It’s the perfect food to finally satisfy your cravings. For this Winter Menu option, you’re getting a Double Sonic Queso Smasher, which features two smashed Angus beef patties that are seasoned to perfection. To make things smokey, this Smasher also has American cheese, tortilla strips, and jalapeños. They are all smothered with a mix of creamy white queso and Southwest sauce, all served in a potato bun. It is priced at $7.49.
Triple Sonic Queso Smasher
If you prefer a meatier Smasher, this option is made just for you. It features three Angus beef patties with layers of American cheese and creamy white queso. Like the Double Sonic Queso Smasher, it also has crispy tortilla strips and sliced jalapeño with Southwest sauce. It is priced at $8.49.
Red Velvet Cake Batter Shake
This iconic Christmas cake is turning into a shake, all thanks to Sonic’s creative ideas. Made for red velvet cake lovers, this shake features a vanilla soft-serve base that is blended with red velvet cake batter, plus a cream cheese whipped topping. As a finishing touch, the shake has a cherry on top to resemble those of diner shakes. Well, when it comes to shake innovations, you’ll never go wrong with Sonic.
Buttery Brew
Where are the root be*r lovers at? Sonic is serving your favorite drink with a twist! This buttery beverage is made out of a root be*r base blended with buttery flavors of caramel and sweet cream. It is priced at $1.89.
Sparkling Sugar Cookie Dr. Pepper
Sonic sure has a lot of drinks up their sleeves, as we’re getting another one for this Winter Menu. The Sparkling Sugar Cookie Dr. Pepper features the iconic fizz of Dr. Pepper with hints of caramel and sugar cookie flavors. This drink is also topped with a layer of sweet cream to resemble a cream soda.
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From The Club
When I saw the names of Paris Hilton and Nicole Richie, I immediately ate the whole concept! I’m a fan of these two amazing ladies, and sometimes I watch reality TV shows where they star. All of these take me back to the early 2000s, when hot pink princesses with a mix of Y2K style aesthetics were the norm! Sonic and these princesses go way back, giving me major nostalgia on their Simple Life days. Looks like I’ll be getting these drinks while I watch re-runs of Simple Life. 🤣